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Dirt Devil is a division of the Royal Appliance Co. started in 1981, the Dirt Devil brand was focused on providing quality home care products at an economical price point. In 1984, Royal introduced an innovative new product, the Dirt Devil® Hand Vac, which has grown to become Royal's signature product and the largest selling hand-held corded vacuum cleaner in the United States. Since its debut, more than 23 million Dirt Devil Hand Vacs have been sold. This success has opened the door for many new product introductions under the Dirt Devil brand name.

In June, 2008, Dirt Devil introduced a line of cordless handheld vacuums with AccuCharge Technology. AccuCharge is the first cordless vacuum line that is Energy Star approved and reduces 70% in energy consumption compared to most cordless vacuums. The cordless hand vac & stick vac are the first in the AccuCharge lineup.

Today, Royal enjoys 98 percent brand name awareness in the Dirt Devil name and manufactures uprights, hand vacs, stick vacuums, canister vacs, and carpet shampooers. Here Bank's Vacuum Superstores we offer the full range of Dirt Devil products.